Scientific Games Integrates Inspired Entertainment's Virtual Sports into Its SG Content Hub

Expanding the digital lottery landscape, Scientific Games Corporation has solidified its position by integrating Inspired Entertainment's cutting-edge virtual sports offerings within the SG Content Hub. This move signifies a strategic partnership that promises to offer diverse content to global iLottery enthusiasts. Inspired Entertainment, which operates under the stock ticker INSE, brings its robust virtual sports products, renowned for their realistic recreation of live sports events, to a wider audience through Scientific Games' distribution network.

Inspired Entertainment Joins SG Content Hub

Inspired Entertainment, a business-to-business gaming technology firm based in New York, New York, has become a key player in Scientific Games' SG Content Hub Partner Program. The collaboration leverages Inspired's expertise in creating server-based gaming (SBG) systems and virtual sports content, which are now accessible to an extended network of regulated lottery and gaming operators across the globe. The integration aligns with Scientific Games' vision of creating immersive experiences by delivering high-quality content via their renowned platform.

Building a Comprehensive Content Ecosystem

The union between Scientific Games and Inspired Entertainment not only enriches the SG Content Hub but also promotes innovation within the lottery sector. This partnership offers a variety of virtual sports games, which are anticipated to captivate users and contribute to revenue growth for operators. As the SG Content Hub continues to amass extensive content, lottery players worldwide can look forward to an amplified gaming experience. Meanwhile, the collaboration underscores Scientific Games' commitment to bolstering its global iLottery content offerings and showcases their dedication to delivering top-tier entertainment to their clientele.

expansion, partnership, integration