Companies

Google Offers Promo Discounts on Pixel 7 as Pixel 8 Deals Remain US-Exclusive

Published June 9, 2024

Google, a major player in the technology sector and a subsidiary of Alphabet Inc. GOOG, is making headlines with its latest promotional efforts. In a bid to expand its market share and entice more users into its ecosystem, Google has unveiled a new set of discounts for its Pixel 7 range. While the residents in the U.S are currently enjoying substantial discounts on the latest Pixel 8 series, the offer is confined to U.S. consumers only.

The Pixel Promotion Strategy

In a strategic move, Google is targeting potential customers in the U.K. with attractive price cuts on the older Pixel 7 lineup, as well as the more budget-friendly Pixel 8a model. Although this may seem like a letdown for U.K. shoppers hoping to get their hands on the Pixel 8 with a discount, the reduced prices on the Pixel 7 range present a more accessible entry into Google's ecosystem of smart devices.

Implications for Alphabet Inc.

For Alphabet Inc. GOOG, the parent company of Google, these promotions are likely to have positive implications. By implementing these targeted promotional campaigns, Alphabet aims to boost Google's smartphone sales, potentially leading to an increase in the company's revenue. Alphabet Inc. remains a prominent entity in the global technology market, consistently ranking as one of the most valuable companies in the world.

promotion, discount, Pixel