Companies

Grindr Collaborates with The Romans New York for Consumer PR Initiatives

Published February 7, 2024

In a significant strategic move, Grindr, the preeminent dating application focused on the GBTQ+ community globally, announced on February 6, 2024, that it has officially appointed The Romans New York to be its Consumer Public Relations agency of record. As part of its responsibility, The Romans New York will oversee all consumer PR initiatives to bolster Grindr's prominence and engagement within its target demographic. This partnership aims to enhance Grindr's communication strategies and fortify the app's reputation as the leader in its niche.

Grindr's Strategic PR Ventures

Grindr, trading under the stock ticker GRND, is actively working to expand its reach and influence among the GBTQ+ community. By teaming up with The Romans New York, a creative agency known for its innovative approach to public relations, the dating platform is set to leverage the agency's expertise in crafting messages that resonate with consumers and reinforce Grindr's brand identity.

Fostering a Stronger Connection with the GBTQ+ Community

With The Romans New York as its consumer PR agency, Grindr is poised to deepen its connection with users and enhance user experience. The integrated PR campaigns are expected to align with Grindr's core values of inclusivity and community, while also driving user engagement through carefully curated narratives and strategic outreach.

Grindr, PR, Agency