Companies

Thirsty Buddha® Unveils Gut-Friendly, Retro-Inspired Soda Flavours

Published January 25, 2024

On January 25, 2024, Buddha Brands™, the Canadian trailblazer in functional beverages, has proudly expanded its Thirsty Buddha® soda collection with the launch of three exciting new flavours. The latest additions aim to blend a nostalgic essence with the contemporary demand for gut-friendly options, catering to a market that yearns for the comfort of the past but will not compromise on modern health standards.

Innovative Expansion of Thirsty Buddha® Lineup

Buddha Brands™ is committed to nurturing the well-being of its customers with innovative solutions. The inclusion of these new soda variants not only broadens the Thirsty Buddha® range but also reinforces the company's dedication to providing beverages that are both delightful and beneficial for digestive health. Each flavour has been carefully crafted, striking a balance between the playfulness of yesteryears' favourite sodas and the health-conscious focus of current trends.

Impact on Retail and Investment

The release of these flavourful beverages may lead to an increased consumer interest in retailers that offer Thirsty Buddha® products. Costco Wholesale Corporation COST, known for its vast array of organic foods and health-oriented products, is likely to enhance its drink selections with these additions. The potential growth in product lines such as Thirsty Buddha® can be a factor for investors to consider when evaluating the retail giant's stock performance, especially within the realm of health-conscious consumer goods.

BuddhaBrands, ThirstyBuddha, Costco