Cumulus Media's Westwood One Offers Comprehensive Audio Coverage for 2024 NCAA Men's Basketball Tournament

In an exciting announcement for college basketball enthusiasts and investors, Cumulus Media Inc. (CMLS) has confirmed that its Westwood One division will deliver exclusive multiplatform audio coverage of the much-anticipated 2024 NCAA Men's Basketball Tournament, commonly known as March Madness. This comprehensive broadcast strategy is designed to engage fans and consumers seamlessly across a diverse range of platforms.

Unmatched Audio Experience

Westwood One's coverage of the tournament will extend to more than 500 radio stations nationwide, and will also be available to subscribers of SiriusXM. Furthermore, fans looking for online streaming options will have free access to the broadcasts via WestwoodOneSports.com, The Varsity Network App, and through Alexa-enabled devices. In addition, the coverage will be accessible on TuneIn Premium, ensuring a wide-reaching audio experience for listeners everywhere.

Cumulus Media at the Forefront

As a leading audio media and entertainment company, Cumulus Media, headquartered in Atlanta, Georgia, continues to demonstrate its commitment to delivering premier content through its operations of radio stations across the United States. The company's strategic focus on audio media is once again highlighted through the expansive distribution of the NCAA tournament, aiming to connect fans with the excitement of one of the most dynamic sporting events of the year.

With the 2024 NCAA Men's Basketball Tournament, CMLS is not just broadcasting a sports event; it's creating an all-encompassing auditory spectacle that caters to the diverse preferences of college hoops fans and the broader consumer base. This multiplatform approach reflects the company's adaptability and innovation in the evolving media landscape.

CumulusMedia, NCAABasketball, Broadcasting