Bridgeline Digital's HawkSearch Adopted by Automotive Accessories Manufacturer for Enhanced e-Commerce Search

WOBURN, Mass., March 22, 2024 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. BLIN, a prominent player in the marketing technology sector, today revealed that its cutting-edge, AI-driven search solution, HawkSearch, has been selected by a leading manufacturer of automotive accessories. This strategic move is aimed at revolutionizing the company's eCommerce platform by leveraging the intelligent search capabilities that HawkSearch is renowned for.

Integrating Advanced Search Technologies

The integration of HawkSearch into the manufacturer’s digital storefront is expected to offer an elevated online shopping experience to customers. Through the utilization of artificial intelligence, HawkSearch customizes the user's search experience by delivering relevant results based on their behavior and preferences, effectively streamlining the path to purchase.

Enhancing the e-Commerce Ecosystem

With the adoption of HawkSearch, the automotive accessories manufacturer is set to enhance its e-Commerce ecosystem significantly. The AI-powered tools provided by Bridgeline Digital will enable faster and more accurate search results, reduce bounce rates, and increase conversion rates.

About Bridgeline Digital

Bridgeline Digital, Inc. is a U.S.-based digital participation company that specializes in delivering innovative software solutions. The company's stock, BLIN, is listed on NASDAQ, reflecting its substantial presence in the technology market.

Bridgeline, AI, eCommerce