Companies

Trip.com Group Advocates for Eco-Friendly Travel According to ESG Report

Published December 15, 2023

SINGAPORE, Dec. 15, 2023 — Trip.com Group, a major player in the global travel industry, has publicized its Environmental, Social and Governance (ESG) report for the year, marking the fourth annual edition of these insights. This report delineates the Group's continued commitment to incorporating sustainable and socially responsible practices across its range of services. Significant emphasis was placed on the surge in consumer selection of low-carbon hotel bookings and other eco-friendly travel options, as the report details notable consumer behavior trends and the company's initiatives toward reducing its carbon footprint.

Increasing Demand for Sustainable Travel Options

As per the ESG report, a striking progression has been observed in the travel industry with over 16 million customers opting for green travel alternatives. This move reflects the growing consciousness among travelers regarding the impact of their journey on the environment. Trip.com Group has effectively capitalized on this trend by expanding its offerings to include a more expansive array of low-carbon products, from accommodations to travel packages. This strategic positioning not only aligns with global sustainability goals but also caters to the evolving demands of consumers.

Advancement in Low-Carbon Hotel Bookings

The Group's ESG report unfolds an upsurge in low-carbon hotel reservations, a signal that the hotel sector is actively responding to the call for more sustainable operations. With more travelers making eco-friendly choices, the hospitality industry is encouraged to adopt practices that are both sustainable and competitive. The report underlines the significant role that Trip.com plays in this transition by promoting hotels that demonstrate environmental responsibility. The increase in low-caromb choices among customers also hints at a potential shift in market dynamics, which could stimulate further innovation in eco-friendly services across the industry.

sustainability, ESG, travel