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The International Myeloma Foundation Reignites #kNOwMyeloma Campaign for Blood Cancer Awareness Month 2024

Published August 29, 2024

LOS ANGELES, Aug. 29, 2024 (GLOBE NEWSWIRE) -- The International Myeloma Foundation (IMF) is once again at the forefront of Blood Cancer Awareness Month this September with the relaunch of its impactful #kNOwMyeloma campaign. This initiative, first introduced with great success, is geared towards elevating the discourse around myeloma, a lesser-known yet serious form of blood cancer. The campaign's core message -- "Do You Know Myeloma?" -- prompts the public to reflect on their understanding of this disease and its effects on thousands of individuals in the U.S. The IMF is harnessing social media engagement, educational materials, and storytelling to disseminate vital information about myeloma, with a focus on early detection and spreading knowledge of the disease. Their efforts are not only significant for patients and their families but also for the broader community to become allies in the fight against myeloma.

Understanding Myeloma and Its Impact

Myeloma remains under-recognized, and the IMF's campaign is crucial in bringing to light the complexities and challenges associated with the disease. The foundation provides an array of services such as support groups, research, and resources for both patients and healthcare professionals. By igniting a conversation around myeloma, the IMF is making significant strides toward demystifying the condition and underscoring the importance of early detection and research funding. Such knowledge dissemination is pivotal in improving the lives of those affected by myeloma and is an admirable step toward better healthcare education.

Meta Platforms, Inc. and the Power of Connection

Amidst philanthropic endeavors such as those led by the IMF, companies like Meta Platforms, Inc. META play a significant role in global connectivity and sharing. Meta, headquartered in Menlo Park, California, develops a spectrum of products that facilitate people in keeping in touch and sharing experiences with their friends and family, leveraging technology platforms like mobile devices, PCs, virtual reality headsets, wearables, and home devices. Understanding and awareness campaigns are increasingly gaining momentum through the use of these advanced communication tools provided by Meta, thereby achieving broader outreach for noble causes such as the #kNOwMyeloma campaign.

IMF, myeloma, awareness