Companies

Privacy Concerns Arise Over CorePower Yoga's Data Sharing Practices with Facebook

Published December 16, 2023

In a recent revelation, CorePower Yoga, a prominent yoga studio chain, has been implicated in potential privacy violations. The concerns emerged after accusations that the yoga company has been sharing its subscribers' sensitive personal data and video-viewing details with Facebook (now operating under the parent company Meta Platforms, Inc. META, without obtaining clear consent from its users.

Alleged Misuse of Tracking Tools

At the heart of these allegations lies the website www.corepoweryoga.com. It appears that the website utilized a specific tracking tool to closely monitor and record user behaviors - particularly, tracking subscribers' interactions and their video-viewing habits. These practices have raised considerable concerns about user privacy and the handling of personal information.

Meta Platforms, Inc. Under Scrutiny

Meta Platforms, Inc., with its headquarters in Menlo Park, California, is a tech giant known for developing tools facilitating connectivity and content sharing across a multitude of platforms. As the owner of Facebook, it is implicated whenever such privacy issues arise, given that data sharing often involves its platforms. The involvement of its subsidiary raises questions about data protection policies and the oversight of affiliate data practices under the umbrella of Meta Platforms.

privacy, data, Facebook